5 Questions to Help Leaders Achieve Growth Amid Uncertainty

FORTY - ONE NORTH’S SELECT INSIGHTS: HARVARD BUSINESS REVIEW

Even as business picks up in many places, the “new normal” will be dogged by uncertainty. Leaders are torn between the urge to act and the need for prudence in the face of uncertainty. How can businesses overcome their understandable reticence and reorient themselves for the future? The question is particularly acute as the old, tried-and-tested management frameworks that served them well in a more predictable world — scale, division of labor, focusing on the best use of internal resources, and so on — are inherently unsuited for a world of unexpected twists and turns. At the end of the day, you can’t forecast the unforecastable. So how can companies grow amid such uncertainty?

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